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AUDIENCE TARGETING EXPLAINED

Advertising and marketing can prove to be challenging endeavours. Sometimes marketers can unintentionally deliver the wrong message to their audience, which can lead to a

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Demographic Targeting Explained

Demographic targeting is defined as a type of marketing segmentation. Segments include family size, religion, gender, age, ethnicity, education and even income. The data from

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Considering a CDP? It’s About Time.

May 11, 2022
While the widely known quote by Benjamin Franklin ‘time is money’ is used often, it rings especially true in the business world. Making the most...

AUDIENCE TARGETING EXPLAINED

April 27, 2022
Advertising and marketing can prove to be challenging endeavours. Sometimes marketers can unintentionally deliver the wrong message to their audience, which can lead to a...

How to Make the Most of Your First Party Data Management

April 8, 2022
Readily available access to good customer data has always been important to marketers. Having a data-backed picture of who your ideal audience is, and the...

Improving Customer Acquisition is as Easy as C-D-P 

April 6, 2022
Received industry wisdom would have you believe that it ‘costs five times more to acquire a new customer than to retain an existing one’; although...

Audiencerate Launch Customer Data Platform That Slashes Complexity

April 4, 2022
New breed of affordable CDP significantly reduces implementation process and time to value Audiencerate, the company behind the highly regarded identity hub powering compliant data-driven...
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Demographic Targeting Explained

March 13, 2022
Demographic targeting is defined as a type of marketing segmentation. Segments include family size, religion, gender, age, ethnicity, education and even income. The data from...

AUDIENCE TARGETING EXPLAINED

Advertising and marketing can prove to be challenging endeavours. Sometimes marketers can unintentionally deliver the wrong message to their audience, which can lead to a

Read More »
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Audiencerate and Dstillery

Who is Dstillery and what is their mission? Dstillery is a team of relentlessly curious data scientists, engineers, marketing and advertising professionals, which help advertisers

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Advisory Board

Our CEO Filippo Gramigna gladly welcomes Audiencerate’s founding Advisory Board members, signalling the next step in Audiencerate’s ongoing evolution. Continuing Audiencerate’s commitment to growth, we

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